Dorsey & Company makes changes to enhance its expertise
Dorsey & Company, a marketing strategy and consulting firm in Cleveland Heights, has enhanced its expertise with the addition of a new strategic partner and by moving a senior associate into the role of managing director.
Peter Lawson Jones and Dorsey have just entered into a strategic partnership. “Peter brings additional depth in the government and nonprofit space that can help us to more effectively solve an even wider array of competitive and marketing issues that clients in these sectors face more and more today,” said Julius C. Dorsey Jr., president of Dorsey & Company. “With his counsel and participation in engagements of such high consequence, I know we’ll be in an even better position to provide a higher level of satisfaction to our clients across many industries.”
A seasoned public servant, Harvard-educated Jones previously served for nine years as a member of the Board of Cuyahoga County Commissioners—and served as its president for three of those years. He also served two and one-half terms in the Ohio House of Representatives, and was formerly vice mayor and councilman in the City of Shaker Heights.
Dennis Roche, economic development and destination marketing expert, will become managing director of Dorsey & Company. Roche, the former head of Positively Cleveland, joined Dorsey & Company as a senior associate in 2014, adding to the firm’s expertise in economic development, travel and tourism and nonprofit capabilities.
Roche left Positively Cleveland on a particularly high note, having earned the organization the distinction of Best Convention Bureau in America by the National Association of Travel Journalists. He also was instrumental in the early stages of the Heights Community Development Alliance (HCDA), having presented at the first conceptual meeting that eventually led to its adoption as a program of FutureHeights.
In his new role, Roche will continue to serve on client engagements, but will also lead projects where his expertise and background are most critical.
“I feel the time is right to add new dimensions to the services we’ve been providing to our clients for the last 29 years,” Dorsey said. “I’m excited about the possibilities ahead of us with Peter’s pedigree and body of knowledge, as well as with Dennis’ expanded role with Dorsey & Company. Both men are proven many times over in their respective disciplines, our clients can only benefit from their presence.”
Jinida Doba, a resident of Cleveland Heights since 2010, is an associate with Dorsey & Company.